Innovation @ UMB: Driving Innovation Through Customer Discovery with I-Corps
Wednesday, September 13
2 - 4 p.m.
620 W. Lexington St., 4th Floor
Remote link will be available.
Do you have an innovative idea or research project that you think could be the basis for a successful business? A critical first step is discovering and understanding customer needs. Not sure how to figure that out? I-Corps, a National Science Foundation program designed to help innovators become successful entrepreneurs, can help!
Expand your network and learn about leveraging experiential customer discovery techniques with I-Corps leaders and alumni as well as entrepreneurial professionals.
In this dynamic session, Dan Kunitz, the mid-Atlantic I-Corps hub director will discuss how to uncover product-market fit, construct effective business models, identify crucial stakeholders, and how I-Corps facilitates that process.
Register today!
This session is part of the Innovation @ UMB event series. Innovation @ UMB is a resource for entrepreneurs and researchers interested in progressing real-world innovations. Get ready to engage, interact, and learn practical strategies for moving your ideas forward.
For questions, please contact Adam Kronk at [email protected].